Leading the way
Article Published in What Franchise Magazine July 2020 issue (Volume 16, Issue2)
Aaron Watson, director of business development, explains the current boom in demand for home cleaning and why MOLLY MAID is at the forefront of this £3 billion industry.
The UK’s £3 billion house cleaning sector is set for significant changes, with an increase in demand from customers who are turning to professional services like MOLLY MAID to keep their homes clean and sanitised. Recognised as the most wellknown name in the industry (determined by a YouGov survey) and with a website onsistently
ranked the highest in overall awareness, franchise owners continue to enjoy record numbers of enquiries from customers about our home cleaning services.
WHY MOLLY MAID?
Ask any of our existing franchise owners why they chose MOLLY MAID and they will say three things:
1- The MOLLY MAID brand opens the door to thousands of potential customers.
2- The MOLLY MAID system works.
3- They never feel like they are doing it alone.
That pretty much sums up MOLLY MAID. We pride ourselves on partnering with ambitious individuals who want to start their own business. We help you be in business for yourself, but not by yourself. Joining MOLLY MAID means you receive over 40 years of experience in the home cleaning industry, with a proven system that works.
But more importantly, you’ll receive support from a dedicated business adviser, plus the entire support office team and franchise network, which are all there to help you succeed.
CHANGING LANDSCAPE
Understanding our sector and customer needs means having the ability to understand change, determine what the future will look like and have the ability to adapt quickly. This is what we achieved during the height of the COVID-19 pandemic, by evolving how our business could operate safely to allow us to continue to lead the way
and protect our existing franchise owners and their businesses. Our quick development of the HomeSafe cleaning system gave franchise owners the tools and knowledge needed to allow them to resume service quicker than many thought possible, further separating us from the competition.
TAKE CHARGE OF YOUR FUTURE
Not many businesses can say they are already achieving over 70 per cent of sales within the first two months of being back in business after exiting lockdown, but our new HomeSafe systems has given our customers the reassurance to allow us to achieve this and keep us ahead of the curve.
Article in What Franchise magazine can be viewed here